SAM is the leading sensory and consumer research provider for product performance
DEKRA certified
ISO/IEC 27001
Fit for GDPR
usage and
expectation
products
and brand
performance
potential for
strategic
positioning
SAM is the leading European
consultant in sensory and consumer
research / Sensory Marketing is our
core-competence
consumers‘
segmentation
strenghts and
weaknesses
potential for
strategic
positioning
168彩票网址_极速赛车最新开奖结果-开奖现场直播- The key to discovering
opportunities for
strategic positioning
SAM analyzes markets to identify the
different preference patterns of your target groups.
This segmentation reveals opportunities in product positioning and growth potential.
strenghts and
weaknesses
international-
ization
complex
international
fieldings
The way to realize
complex international
fielding
The way to realize
complex international
fielding
SAM applies sensory and consumer
research in more than 65 countries.
We coordinate daily complex international
tests tackling multi-cultural challenges.
prototypes
designs
packages
ideas and
concepts
to product
concept fit
The solution to understand
prospects for growth
The solution to understand
prospects for growth
SAM identifies strengths and weak-
nesses of products and concepts.
We increase the success rates of
innovations, launches and re-launches
in targeted markets.
claim
fit to product
perception
consumer liking
and wanting
best-liked
products
极速赛车开奖官网网址168 The fundamental approach
to optimize products
The fundamental approach
to optimize products
SAM is a leader in complex data
analysis for product optimization.
We are experts in modeling consumer
liking /desire to deliver actionable
recommendations.
product
portfolio
QA according
to consumers‘
tolerance
reformulation
and cost
reduction
The response for cost/quality
optimization
The response for cost/quality
optimization
SAM reveals cost savings and improve-
ment potential to reach new levels
of product performanace.
We identify best strategies for product
formulation and quality assurance.